FITC Spotlight UX – Say Yeah! https://sayyeah.com Digital management consulting that shapes more effective organizations. Mon, 26 Apr 2021 17:45:25 +0000 en-CA hourly 1 https://wordpress.org/?v=5.4 https://insights.sayyeah.com/wp-content/uploads/2021/10/cropped-apple-touch-icon-32x32.png FITC Spotlight UX – Say Yeah! https://sayyeah.com 32 32 FITC Spotlight UX: December 8th, 2020 https://sayyeah.com/digital-insights/fitc-spotlight-ux-dec-8th-2020/ Wed, 02 Dec 2020 20:42:47 +0000 https://sayyeah.com/?p=14269 Don’t miss out on the second FITC Spotlight UX event of the year, taking place on December 8th, 2020. A selection of fantastic UX designers will speak about topics like designing for cognitive bias, design ethics, accessibility, and many more relevant topics for UX designers and other digital professionals. The half-day event will take place […]

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]]> UX Spotlight event, taking place December 8th online

Don’t miss out on the second FITC Spotlight UX event of the year, taking place on December 8th, 2020.

A selection of fantastic UX designers will speak about topics like designing for cognitive bias, design ethics, accessibility, and many more relevant topics for UX designers and other digital professionals.

The half-day event will take place in a now-familiar all-digital format and is sure to be a fantastic opportunity to learn from some of the great UX minds from the comfort of your home.

We’ve attended FITC’s Spotlight events numerous times, and it’s always a great opportunity to connect with other UX professionals and stay on top of new developments in the field.

Talks we’re especially excited about include:

  • Accessibility is hard, and other myths, with Devon Persing
  • Design for cognitive bias: using mental shortcuts for good instead of evil, with David Dylan Thomas
  • First, do no harm: ethics in digital product design, with Mariah Hay

Check out the full lineup

Grab your tickets today to take advantage of this chance to learn from these UX experts.

Get a 50% discount if you buy your ticket before Friday with code blackfriday

Buy tickets

Experience design as a foundational skill

If you’re looking to bring fundamental product strategy and experience design methodologies and execution to your team, we’re here to help.

Get in touch

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]]> FITC Spotlight UX: July 9th, 2020 https://sayyeah.com/digital-insights/spotlight-ux-2020/ Thu, 02 Jul 2020 21:05:01 +0000 https://sayyeah.com/?p=12994 FITC’s Spotlight events are back in an all-new virtual format. July 9 brings us Spotlight UX, with talks focused on best practices for user experience design and product strategy. Traditionally an in-person event, bringing together a group of passionate designers in one spot, this year, the conference will be taking place online on July 9th, […]

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]]> FITC’s Spotlight events are back in an all-new virtual format. July 9 brings us Spotlight UX, with talks focused on best practices for user experience design and product strategy.

Spotlight UX 2020 lineup card featuring speakers from Nielsen Norman Group, Adobe, Google, UIE, and Asana.

Traditionally an in-person event, bringing together a group of passionate designers in one spot, this year, the conference will be taking place online on July 9th, from 1 PM to 5:30 PM EST.

The online conference will feature the same quality of great UX content we know and love from previous FITC Spotlight UX events.

There’s something for every UX professional in this lineup.

We’re excited to hear from the great speakers who will be giving talks at the event, including:

Jared Spool, Center Center
Scott Jenson, Google
Catt Small, Asana
Kate Moran, Nielsen Norman Group
Jessica Moon, Adobe

Spotlight UX is sure to be jam-packed with insights for product and UX designers to expand their skill set, all from some of the best-known designers in the field.

We encourage you to take this excellent opportunity to learn from these designers and grab a ticket to the event!

View the full conference schedule here.

Save 50% with discount code mediatemple and catch this event for just $20.

Get tickets

Experience design as a foundational skill

If you’re looking to level up your product strategy and experience design methodologies and execution, we’re here to help.

Get in touch

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]]> FITC Spotlight Recap: strategies to boost your UX practice https://sayyeah.com/digital-insights/fitc-spotlight-ux-recap-2019/ Mon, 20 Apr 2020 14:00:25 +0000 https://sayyeah.com/?p=8168 June 2019 represented the most recent FITC Spotlight: UX/UI, held at Toronto’s Telus Tower. With FITC Toronto scheduled for this week, April 19-21, 2020, but cancelled as a result of social distancing measures, it seems like a great time to share this wonderful content from last year and wish the FITC team well during this […]

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]]> June 2019 represented the most recent FITC Spotlight: UX/UI, held at Toronto’s Telus Tower.

With FITC Toronto scheduled for this week, April 19-21, 2020, but cancelled as a result of social distancing measures, it seems like a great time to share this wonderful content from last year and wish the FITC team well during this difficult time.

The most recent FITC Spotlight: UX/UI focused on strategies to boost your UX practice, as well as a number of design methodologies.

The Say Yeah team immersed themselves in the conference programming and had the chance to connect with several of the speakers. Here are some of our highlights.

In conversation with design leaders

We had the distinct pleasure of being able to dive deeper with some of the great speakers from Spotlight UX/UI. Here’s our audio recap and transcript in conversation with Ha Phan and Haley Hughes.

Catch Ha’s take on using AI in digital products and Hayley’s approach to bringing emerging tech to her design practice, with further discussion from both Ha and Hayley on experimentation and prototyping, and on being a woman in the design industry.

Transcript

Lee Dale:

Welcome. You’re listening to Say Yeah’s digital disruptors podcast. We’re here at FITC spotlight UX UI, I’m Lee.

Kate Matesic:

And I’m Kate.

Lee Dale:

Now, if you don’t know FITC Spotlight is an annual best practices and upskilling content series, covering topics like coating, VR design ethics, and UX UI. Every year, Spotlight UX brings global leaders and interaction and experience design to Toronto. This conference is known for really challenging attendees to step up their game, both creatively and professionally.

Kate Matesic:

It’s like our annual checkup that urges us to rethink what’s happening in our field, and how we can show up better. Through conversations with peers and design leaders, attendees were encouraged to think about the impact they can have as a UX UI designer. We were so inspired by this year’s speakers. They covered everything from design systems thinking to iteration to micro animations in interesting new ways.

Lee Dale:

Today we’ve got some killer insights to share from two of our favorite FITC spotlight speakers. You’ll hear from Hayley Hughes, UX Manager at Shopify, and Ha Phan, Senior Product Manager at Pluralsight. They’ve got solid things to say about design practices and wicked smart advice for women in our industry.

Kate Matesic:

Here’s Ha’s take on using AI and digital products. For her. It’s more about the data you’re working with and about working within limitations, which combined to make a strong AI product. When people think that they’re building products with AI. They think that there’s something magical about it.

Ha Phan:

The key thing to building a good AI product is really understanding how to collect data. It’s kind of like a it’s kind of like a toddler who you teach to do one task, and it doesn’t know how so then you basically have to collect all the right data so that over time the toddler gets better and better and better to do that one task.

So for me, building a product isn’t about anything complex, but really understanding how you roadmap data collection. And then what is it that you’re trying to do with the data? And I think it’s a really hard thing to teach people. And I don’t think you can teach it unless you have lived through one of those experiences, know what questions to ask and how you might frame the experiment to kind of figure out how you want to use AI and how to improve it. It’s basically about having the right data and data collection.

Kate Matesic:

Now let’s hear from Hayley who’s really discerning when it comes to bringing emerging tech to her design practice.

Hayley Hughes:

With a lot of emerging technologies at my disposal. I think that the way that it’s influenced how I design has to do more with the kinds of questions that I have to ask as a designer, there’s a lot of complexity when new platforms and new tech hardware,new environments come into play. And so, as a systems designer, a lot of the questions I have are what do these new technologies have in common? How do they serve people? Not the other way around. And how can we better integrate them into our lives.

And so, you know, trying to best understand when they’re appropriate, and when, you know, a certain kind of technology might not be desirable, becomes, you know, kind of a scenario based way of designing as opposed to in the past, I think it was more artifact based. So you have to design this poster or create this book. And, you know, in that way, it’s a kind of one to one experience with a reader or a visitor at a museum and now it’s oftentimes a multi dimensional space with many, many people involved.

Lee Dale:

One of the cool overlapping opinions we discovered is a shared love of experimentation. For both Han Haley experimentation helps them create better products and more fully understand the problem space. They’re working in products that reflect a stronger understanding of users and a clear vision of the problem they’re solving. Let’s hear from her on an essential skill, building experiments to test and continually improve your digital products.

Ha Phan:

Like I feel like building a product is not like making a cake doesn’t mean that you’re gonna go through all these process and in the end there’s a cake. The method depends on the question you’re asking. So I work in search, and search, use, not a thing where if you just build the UI works, you have to work a long time on the relevance engine.

So basically, so basically,for our team, the first goal for us was to figure out like, what is the baseline for relevance? That makes sense, right? So the goals are really important because then they create a benchmark that you can stand on an issue, okay? Next, you can improve it and you can iterate on it. But understanding the goals and why you’re doing it is important.

So we both have qualitative methods where we understand the user motivation. And then we carry that hypothesis out to all the way through to quantitative. So we know that when users are using search online, there are real metrics that measure success. It’s not just qualitative, but being able to carry that hypothesis all the way through the quantitative. I think, understanding how to build experiments and to design experiments make you stronger, as a designer and as Product Manager.

If you don’t know how to build the experiment, you don’t, you haven’t really understood the problem you’re solving and you can’t isolate the assumption that you’re trying to test. So for me, if someone works in technology, and can’t design the experiment, then I would question if they understood the problem at all.

Kate Matesic:

Hayley reminded us that early prototyping is just as important as late stage product experiments. Here’s how she uses play in her design practice.

Hayley Hughes:

I’m always experimenting. As a designer.I think one of the kind of first principles is to, you know, continually hypothesize and to come up with new theories for how, you know, things can work in the future. And so, for me, experimentation, and prototyping and iteration come into play in really low fidelity. I work a lot in paper prototypes and things that are maybe less focused on shifting to test, A B test, and more so experimenting at a much earlier stage in the process where I can bring people in and they can give me feedback on the ideas that I have before I even bring them to the screen.

Lee Dale:

We wanted to ask Hayley and Ha their honest opinion on working in a male-dominated industry. They offered us tips on how to stay confident, and how to embrace one’s identity as a member of an underrepresented group.

Ha Phan:

At our company, we actually have goals and outcomes that are directly tied to diversity. You hear a lot of tech companies saying, Oh, yeah, they’re inclusive or diverse. But at the end of the day, the numbers still are the same. At the end of the day, they still have a really low percentage of minorities or women working in the workforce, right? at our company, we actually have a true measurable outcome to kind of like go beyond what the regular finals are, and try to like recruit women and minorities into you know, into all the different roles and also in the leadership roles also. So it’s not just the individual contributor but also senior management.

From my perspective, my team is composed of people who are really young And I’m really old. And when we have one lead engineer who’s you know, who’s not the 20 or 30-year-old engineer. And I think that that creates like a healthy balance. Everybody’s equal, and everybody’s super honest.

I grew up with three brothers, so I know how to take the punches. But, but I think that having a broad perspective like that, it’s like you, you have this check and balance that’s natural, and you automatically over time build trust, and you automatically you know, empathize with other people who are not like you. So in my team, we already work that way.

Kate Matesic:

Ha and Hayley had more great advice. Here’s how they stay inspired and keep growing as designers

Hayley encourages Junior designers to find role models

Hayley Hughes:

For aspiring designers and early career professionals in the field, one thing that I would always encourage is because you’re coming at it with fresh eyes, and

you have the beginner’s mindset, never to lose that. And always to ask for forgiveness, not permission to try things out. Because when you’re just getting started, there’s a lot of things you may not know. And you can use that to your advantage to feel able to ask people questions because they expect that of you. So keep growing, never stop asking questions and always speak up

Kate Matesic:

And Ha Phan speaks about her own mentorship experience with extra advice about battling self doubt.

Ha Phan:

So I come from a family that, that we’re first-generation immigrants, and so you come up

You built, you grew up with the idea that you are the are displaced. So you kind of so you already come to the table thinking that you have to compensate, overcompensate. So, the so I think that that’s a default I have is that it doesn’t matter. I already know that I don’t fit apart, I already know that I’m displaced. So I just have to work harder than everyone else.

I told people at my company that I feel like I have to work harder than other people. Because I don’t fit the I don’t fit apart because in most of my jobs, I’m always working on the latest technology. I’m always on the team. There are no women, like no women at all, like within like, like on the r&d team at GoPro with our men at the startup was all men.

I didn’t feel uncomfortable about that. I just felt like I was invited to the table but I didn’t belong.So I didn’t feel bad about it. I just thought that the way the world works, right? So I think that because we don’t see a lot of women or minorities in certain roles.The default is that we automatically build a bias, even women themselves, we already have, we automatically have a bias that

that person doesn’t fit the role of that person needs to prove himself. Like if you had another person who we can have a mental model that fits the role. We gave them the benefit of the doubt, but the other person who didn’t fit the role, we have to prove themselves. So I always feel like I have to prove myself. And it’s consistent. Even the people who say, yes, you know, we, we support diversity, but there’s a built in bias that there’s still something I have to overcome.

So that’s consistent in my career.I haven’t I have not been resentful of where I kind of it feels to me likelike icing on the cake, kind of like an invite to the table, I get to do really cool things. And by overcoming it, I became a better person.I learned a lot more, I’m more self aware than most people. So I just use it to my advantage. So my advice to young woman is to,you know, learn as much as you can.

You know, you can’t really become someone overnight. You can’t grow up overnight. So you just have to take your time and learn as much as you can reflect a lot.And then so that when the time comes, and when you’re ready, you can, you know, basically take advantage of the opportunities that come your way.The one thing that my mentor used to tell me when I am in doubt, he says, if not you then who? Then, if you if you answer the question by saying there’s 1000 other people who will do that

Then you realize where you are, and you got to work harder. If you realize that everybody else, no one can do the job, even you, then maybe you still want to do it because no one else can do it, either. And if you what you answered by saying, Yeah, I think that I’m the best day that they got, then you own it. And when by answering that question, you own it. So that’s the question I always ask myself when I’m in doubt, and that’s the advice I would give. Not every not just young woman, but anyway,

Lee Dale:

We hope you enjoyed our digital disruptors episode from FITC spotlight UX/UI. Be sure to check out the Digital Insights section at sayyeah.com for more event recaps, videos and podcasts.

 

And here are some additional highlights from the talks.

Unlocking systems thinking: moving beyond components

The first speaker of the day, AirBnB’s Experience Design Lead for the Design Language System, Haley Hughes, spoke about the importance of integrated, value-driven design systems.

Rather than using a single design system, which would be defined by components (e.g. buttons, icons), Hughes suggests developing a more ambitious, all-encompassing, broad system. Her more holistic approach governs all the values-based decisions of the designers.

Hughes described how she nudged the AirBnB team to create a hierarchy for design systems, which was crucial to their success. For example, here is Hughes’s hierarchical approach for AirBnB:

Lowest Level -> Efforts + Components
Middle Level -> Experiences
Highest Level -> Services + Journeys + Rights (values as models)

Hughes’s talk also addressed common concerns from designers relating to these systems. Primarily a fear that designers could be replaced entirely by a well-developed design system. Reassuring the designer-filled audience, Hughes suggests we focus on how we drive change beyond individual components, and instead use design to influence processes and institutions in a more meaningful way.

Her memorable final words:

“Don’t just be good, do good”

Wizard of Oz prototyping

Pluralsight’s Senior Product Manager (and GoPro’s former Principal UX Designer) Ha Phan’s talk had a whimsical tone. She described prototyping and conceptual models for interaction with a familiar classic pop culture reference: the Wizard of Oz.

The Wizard of Oz characters looking off to the distance with somewhat of a bewildered look on their faces.
The Wizard of Oz, 1939 MGM film classic. © Warner Bros.

Phan spoke about how prototyping draws out two of our key innate skills: it leverages our intuitive ability to problem-solve, and it helps designers ask better questions. Naming this ‘Wizard of Oz’-style prototyping, Phan suggests a method of research that “fakes” technological interactions. By performing user research with non-technological creations, teams can rapidly prototype new and wilder ways of interacting with projects. Who needs a yellow brick road? The detours are all part of the adventure.

“Designers like to envision the future without constraints, but the future still has constraints. However, we get to set the focus of our future.”

Her experiences at GoPro were a major portion of her talk, with some especially memorable examples of how Phan paired her expertise in artificial intelligence (AI) with her strong understanding of our hard-wired storytelling skills. Phan encouraged designers to create tools that enable people to connect through emotional storytelling, which ultimately results in the most intuitive, memorable, and powerful experiences.

Designer at scale: introspecting on personal narratives

One of the most thoughtful, raw talks was senior Google designer Joel Beukelman’s Designer at Scale. Beukelman’s presentation centred on building a personal narrative, looking inward to explore your identity, and finding inner clarity on both your UX practice goals and your broader life goals.

Beukelman gave the audience many interesting self-evaluation tools, which include applying a journalist’s 5 Ws (Who, What, When, Where & Why) to define your career, and rating yourself on an axis of craft, commerce, and self.

At each stage, Joel returned to this core question: Why? A question that should be applied to your UX practice’s purpose, your existence, and cultivating a clear self-awareness of your role as a designer.

Beukelman recognized that all your other aspects of life—family, friends, hobbies, etc—will impact your craft, too. These factors are critical for him, especially at the time he chose to leave Google, and then returned a year later. Ultimately, he concluded that ego is the enemy of creativity, and encouraged attendees to continue moving in their careers, which means that a clear sense of self-awareness is essential.

Don’t miss out on the next Spotlight UX event

Spotlight UX/UI is always a great opportunity to connect with a wide range of UX designers and to hear best practices from accomplished design leaders.

The Say Yeah team encourages anyone working or studying in the UX space to keep an eye out for upcoming FITC events and the next Spotlight UX event, whether it’s held in person, or online.

Can’t wait for the next event?

Check out our Spotlight UX/UI 2018 Recap: exploring user experience and interaction design.

Spotlight UX/UI 2018 Recap

Experience design as a foundational skill

If you’re looking to bring fundamental product strategy and experience design methodologies and execution to your team, we’re here to help.

Get in touch

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]]> Spotlight UX/UI Recap: exploring user experience and interaction design https://sayyeah.com/digital-insights/spotlight-ux-ui-recap-exploring-user-experience-and-interaction-design/ Tue, 24 Jul 2018 21:50:20 +0000 https://sayyeah.com/?p=7072 On May 10th, 2018, FITC’s Spotlight UX/UI event returned to Toronto to educate and equip designers with the latest tips and techniques for projects that are transforming our world today. The event featured talks and panel discussions from top North American designers and developers in the field of user experience and interaction design. Say Yeah was thrilled to […]

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]]>

Transcript

Lesley Predy:

User experience design is a great kind of meshing of some aspects of science, experimentation. Some art and then you know design principles. As a designer, it’s hard. Like, you’re often trying to kind of rely on your own experiential knowledge, but that’s where the science part of it comes in. You know science is all about kind of narrowing down on a hypothesis. That’s what my talk is about. So I find that the science aspect helps me with user testing and testing concepts.

Matt Hyrhorsky:

When we’re doing our design solutions there are artistic aspirations that we take and that we draw from to create things that are going to really resonate with people. When you think about art, it could be verbal art, it could visual art, it could be you know music. There’s a number of different facets of art that we pull into our projects.

Lesley Predy:

When I first started out I thought that UX was all about the UI, so I was very interested in designing the interface, but as I grew in my grew in my career I realized that it’s more about this holistic journey. So, there’s business, there’s business kind of things that you need to pay attention to. Is your product going to be able to sell? How does the customer find out about your product or service? How do they purchase it? All of those can be just as important as the product itself, and I’ve become more aware of that.

Zuzana Sekerova:

I think there is a lot of creativity needed where you’re trying to think of how to design interactions between people or interactions between people and the digital experiences. So I don’t think it’s all about the technical. I think it’s also understanding human behavior, but then also collecting the creativity in coming up with interesting experiences.

Matt Hyrhorsky:

I think that as long as an organization is thinking about people and really putting effort into understanding and why they are doing what they are doing, and who their really customers are and what they really want then you can use whatever framework you think is the most appropriate for solving that problem. And, it’s less about the framework and it’s work but the fundamental shift-around. You know, we don’t know the best. Our customers know the best. What they say they want or they need, it’s our responsibility to interpret that and really create a solution that is going to be great for them. Because at the end of the day they are the ones who are buying our products and using our services. So us imposing something on them is an unfair way for us to do business.

Dayton Pereira:

The design to ship is really a sort of a mentality around using the processes of agile and lean UX to reduce the amount of wastes and artifacts that otherwise don’t really get used. Being able to do whatever it takes as a designer, within the confines of what you know how to do, to move the product forward. So, if that means you go from designing something in a design tool, to prototyping it in HDML, to interacting with developers and their dev teams, learning some CSS, getting your hands dirty, into user interviews and data analytics. It’s all within the wheel-house of shipping a product that I feel more designers should need to feel responsibility for.

Lesley Predy:

At Auto Guest we’re really big on doing things with machine learning in AI. In my work in particular, we’re trying to use machine learning to automate kind of these mundane tasks. So, setting up a 3D print or using machine learning to kind of suggest better manufacturing processes. It’s more about, right now, augmenting human activity; so suggesting better methods, so robots haven’t taken over yet and machines haven’t taken over quite yet, but I think it’s going to start playing more of a role.

Matt Hyrhorsky:

I feel like a designer that doesn’t experiment or play is not doing their job. You know it is our job is to try things that are new. It is our job to think pie in the sky. It’s our job to you know, ask a series of what if questions. You know, what if we had like a kabillion dollars? Not a number, but if we had that much money we could do anything we wanted. What would we do? I find a lot of times there is a limitation on that. People don’t do that, and it’s important to ask those questions.

Dayton Pereira:

The stuff that we do is complex. It involves human beings, and you can’t always control what people say or do, and so the only thing we can do is do the best we can do and then make sure that we’re always learning, understanding, reiterating and making improvements on a continuous basis.

On May 10th, 2018, FITC’s Spotlight UX/UI event returned to Toronto to educate and equip designers with the latest tips and techniques for projects that are transforming our world today.

The event featured talks and panel discussions from top North American designers and developers in the field of user experience and interaction design.

Say Yeah was thrilled to capture talks and interviews
at FITC’s Spotlight UX/UI event.

Here are our major takeaways from each of the speakers:

Starting the day off, Zuzana Sekerova, from Atlassian, spoke about qualitative data as a key element that can improve product experience, and how this translates to Atlassian’s efforts.

She used the example of Atlassian’s free startup trials. It was found that users often signed up to multiple trials to get a feel for the product and then would finally commit quickly on a last new trial after they had finally made the decision to proceed. The consensus from looking at the trial user data was that some customers were quick to commit, while others never did. It wasn’t until taking a deeper dive with new customers that it was understood they had used multiple ways to earn numerous free trials until they were comfortable enough to commit, which completely changed the team’s perspective on how to operate and measure trials.

“It’s not all about the technical; it’s about understanding human behaviour to come up with interesting experiences.” ~Zuzana Sekerova

UX/UI panel discussion

Speakers on the Spotlight UX/UI 2018 panel

At the UX/UI panel discussion, articulating what it means to be a designer was at the forefront of the conversation.

Moderated by our very own CEO, Lee Dale, the panel shared professional experiences, including those successful and poor decisions that led them to their current place in the industry. Matt Hryhorsky shared a great point on how the role of design is more methodological than artistic, suggesting that the industry should shift from referring to designers as rock star solutionists, and instead call them methodology experts.

“Our job is to primarily listen and synthesize before problem solving.” ~Matt Hryhorsky

Leslie Predy of Autodesk shared first-hand insight on machine learning practices and how her team looks to augment human activity to improve efficiency and capability. Working with companies in manufacturing, she and her team have learned the importance of constant iteration and validation while creating digital products in order to apply learning from industry subject matter experts and users.

Leslie Predy presentation at Spotlight UX/UI 2018

“Test early, because the more mature your product is, the harder it is to change.” ~Leslie Predy

Dayton Pereira taught attendees about “designing to ship,” a staple within his practice.

To Dayton, designing to ship is a mentality around using agile and lean UX processes to reduce the waste that often happens between design and development teams.

For a designer, this means doing whatever it takes to move the product further along the production line—from inception, to prototyping, to development—in order to see the design through to the finished product. This means working more collaboratively with developers, having a hand in front end code, and ultimately taking responsibility for what users see and interact with.

Dayton Pereira speaking on the panel at Spotlight UX/UI

“More designers need to feel responsible for shipping a product.” ~Dayton Pereira

Spotlight UX/UI has proven how great design and technology can work together to create valuable products and experiences. If you’re a designer, innovator, developer, or a student studying in these fields, we encourage you to attend Spotlight UX/UI next year!

Experience design as a foundational skill

If you’re looking to bring fundamental experience design methodologies and execution to your team, we’re here to help.

Get in touch

The post Spotlight UX/UI Recap: exploring user experience and interaction design appeared first on Say Yeah!.

]]> FITC Spotlight UX/UI is happening again in Toronto May 10, 2018 https://sayyeah.com/digital-insights/spotlight-uxui-2018/ Tue, 08 May 2018 16:00:00 +0000 https://sayyeah.com/?p=5482 FITC is rolling out yet another event after their annual 3-day conference, FITC Toronto 2018. This time, with a keen focus on user experience design and user interaction design. Held at the University of Toronto St. George Campus, this half-day event is open students, innovators and practitioners with an interest in conceptualizing and designing exceptional […]

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]]> Students and digital professionals at Spotlight UX.

FITC is rolling out yet another event after their annual 3-day conference, FITC Toronto 2018. This time, with a keen focus on user experience design and user interaction design.

Held at the University of Toronto St. George Campus, this half-day event is open students, innovators and practitioners with an interest in conceptualizing and designing exceptional experiences for users.

Near to selling out, Spotlight UX/UI is expected to fill to capacity in a school lecture hall at UofT’s Bahen Centre for Information Technology.

Our CEO, Lee Dale, will be there to connect with speakers and attendees and is open to speak about trends and practises surrounding the topic of user experience design.

Feel free to contact Lee on Twitter or by email at lee@sayyeah.com

We’re excited to be capturing interviews for Spotlight UX with a series of interviews. We look forward to discussing topics surrounding digital transformation, human-centered design, and user experience design best practises with the following speakers:

Attending Spotlight UX is expected to strengthen your desire to explore while designing in a digital world, all while keeping your users’ best interests in mind. We encourage you to take this great opportunity to learn the latest digital trends from some of the top designers and developers in the creative industry.

View the full conference schedule here.

Get tickets

We hope to see you at FITC Spotlight UX/UI this year!

The Say Yeah Team

The post FITC Spotlight UX/UI is happening again in Toronto May 10, 2018 appeared first on Say Yeah!.

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