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William Peitri: stop creating features and solve problems

Don’t create features, solve problems. William Pietri, responding to a question on Quora asking whether it’s best to tell the…

Customers want to be guided to the simplest, easiest resolution possible.

Customers want to be guided to the simplest, easiest resolution possible. That’s Matt Dixon talking about customer service,…

Apple, slowly mobilizing their website.

Apple has put a great deal of effort into the Apple Store app (effectively creating an iPhone friendly view…

A great product is the result of features that work together

A great product isn’t just a collection of features. It’s how they work together. It’s how they make you feel.

Build Your Product In Public

Ryan Hoover at Product Hunt is a big fan of sharing product updates early (ie, before they’re…

NEW WORK: Kipu, taking the pain out of time tracking.

This is our own project, rather than a client project, but there are some great insights here that we’re excited…

NEW WORK: Curate Science, the best in peer-reviewed science

Peer review is the cornerstone of scientific research, but it’s not glamorous work. Research to ensure studies are non-biased, valid,…

NEW WORK: Unata, defining the data-driven retail experience.

We worked with Unata to help them refine and execute their go-to-market plan, including identity, app, and marketing portal design.

Unata and Longo’s launch their new personalized shopping app.

Longo’s has launched a suite of apps designed to “enhance and personalize the Longo’s in-store shopping experience”, powered by Unata’s Shopper Marketing…
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